Essentium 3D

Essentium 3D

Mobile design for 3D printing company

Challenge

Essentium is a manufacturer of innovative industrial 3D printers and materials, serving a variety of large organizations across the globe. Recently, the company experienced rapid growth, in large part because of its HSE 3D Printers, which feature breakthrough speed and accuracy. Their website, however, fell short on capturing the innovative, forward-thinking company Essentium is. They needed a marketing agency that excels in web development and understands high-tech and manufacturing sectors.
Services Provided:

  • Inbound Marketing
  • Website Development
  • SEO & Paid Search
  • Collateral Design

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Solution

Our web design team developed a custom WordPress site with the user experience in mind, mapping out the site flow to ensure visitors can find the products and resources they’re looking for easily. We also populated the site with information to guide manufacturers through the buyer’s journey, including product comparisons, materials finder and an ROI calculator. Along with web development, we also initiated SEO and inbound marketing programs, providing educational content, from blogs to webinars to white papers, plus email workflows that highlight the benefits of using Essentium’s HSE printer and materials for specific applications.

Responsive Design for the Technology Sector

Results

After the website and inbound programs were launched, website traffic increased by 52% in just three months. The average time spent on the website increased 50%, demonstrating the site’s content proved more engaging to the audience. Most importantly, there was a 94% increase in leads for the first quarter of the inbound marketing program, compared to the previous quarter.

The Bay Terrace

The Bay Terrace

Challenge

The Bay Terrace is a 300,000-square-foot, open shopping mall in Queens, featuring nearly 60 stores. For years, the two-level mall has been a mainstay in the Bayside area, attracting hundreds of thousands of visitors a year. Their website, however, was antiquated. They came to Brainstorm to revamp their site by adding an interactive map and highlighting their existing stores. They also wanted to use the site to promote vacant properties.

Restaurant Responsive Website Design

Solution

Brainstorm built a highly customized, interactive website, consisting of a searchable map that allows visitors to locate stores, to zoom in and out for wayfinding, and to link to store information in the store directly. We also included a movies page for the mall’s AMC Theater, with a custom feed showing times, synopses, ticket availability and upcoming films. For the Bay Terrace management team, we also provided a user-friendly content management system, allowing the client to update vacancies, add new stores to the directory, swap out imagery and replace text as needed.

Shopping Center Mobile Website Design

Results

After the website launched, traffic significantly increased, as did the average time spent exploring the site. Visitors have responded very positively, finding the content on the site to be more engaging, more informational and simpler to navigate.

Restaurant Digital Screen Design

Digital Transitions

Digital Transitions

Challenge

Digital Transitions, a New York-based provider of high-end photography and scanning equipment, came to Brainstorm Studio looking to update their existing websites and expand into other markets. Key goals included unifying the brand identity, creating unique sites for the company’s various divisions, integrating more advanced e-commerce functionality, promoting the company’s workshops and events, and developing a CMS-based “Photographer Spotlight” that allowed the DT team to showcase emerging talent.

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Website Design: DT Commercial Photo

Solution

The Brainstorm and Digital Transitions teams first redesigned the company’s commercial website. A logo and brand identity package were created and the WordPress-based site was re-engineered and optimized for improved performance. A similar re-branding and redevelopment project was then undertaken for the company’s Cultural Heritage division. Finally, a parent company website was built as a gateway to the various divisions. Site enhancements included: animated responsive banners, a new online software license management system, better overall integration with the Salesforce CRM and much more.

Results

As the Brainstorm/DT partnership continues to evolve, we’re thrilled to help the company expand market share within the high-end photography and imagine market. As each new challenge arises, our teams come together to brainstorm new ideas, iterate enhanced website functionality, and create high-impact digital experiences that benefit the company’s bottom line.

Wheatley Plaza

Wheatley Plaza

Wheatley Plaza Smartphones

Project Overview

Located in Greenvale, New York, Wheatley Plaza is a lifestyle shopping center featuring fashion, jewelry, beauty, and gifts. Castagna Realty, Wheatley Plaza’s parent company, hired Brainstorm to build a custom website for Wheatley Plaza that could be easily managed by Castagna’s staff and updated in coordination with new store openings, events, and promotions.

  • Custom WordPress Website Development
  • Interactive Map Tool
  • 30+ Store Pages with Custom Content Management System

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Wheatley Plaza- Laptop

Content Management Made Easy

Built in WordPress with a homemade theme and some uniquely customized plugins, the Wheatley Plaza website manages to be both “light” from a coding perspective yet highly user-friendly. Castagna staff regularly adds new stores to the site’s interactive map along with new events and promotions. With its simple but versatile CMS, the site remains visually powerful and structurally coherent despite ongoing client-side updates.

Wheatley Plaza 2up

Frassanito Jewelers

Frassanito Jewelers

Frassanito Website Magento Design

Pure Elegance…

Beloved Long Island jewelry store, Frassanito Jewelers, has been a client of Brainstorm for close to 10 years now. We’ve designed and redesigned their website, managed their email marketing, and developed a variety of print and web collateral. The website features lines of top jewelry designers, including Hearts On Fire, Forevermark, Elizabeth Showers and more.

  • Magento-based Ecommerce System
  • WordPress Blog
  • Email Marketing

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Responsive Website Design

Luxurious Results

Brainstorm has been a trusted partner to the Frassanito team throughout the inception and evolution of its online marketing efforts. Now on its third major iteration, the Frassanito website features a Magento 2.0 framework and customized brand management system.

Frassanito Jewelers Responsive Design

Let’s Brainstorm

Looking to get started on a project? Have some questions about how we work?

Call us at (631) 367-1000 or send us a message.

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